Here’s how much Disney Plus will charge to share your password

3 weeks ago

Disney CEO Bob Iger said the company would start making users pay to share their passwords this month, and now we know how much it will cost. In an announcement on Wednesday, Disney Plus says adding an “extra member” to an ad-supported plan will cost $6.99 monthly, with that price going up to $9.99 for its ad-free plan.

The company says the extra member offering will let you share your subscription with a friend or family member who lives outside your household. This option only applies if you have a standalone subscription to Disney Plus — not the bundle with Hulu, ESPN Plus, and other services — and if you’re billed by Disney directly.

Image: Disney

The extra member add-on comes with some limitations, too. That member will be restricted to one profile, and they can only stream and download on one device at a time. Disney also says extra members “cannot have an active Hulu subscription, or an active or canceled Disney+ or ESPN+ subscription.” The Verge reached out to Disney with a request for more information about this but didn’t immediately hear back.

If you’re watching Disney Plus while away from home, the service may display a message that says This TV doesn’t seem to be part of the Household for this account.” However, Disney says you can bypass this by marking yourself as away from home or updating your household. The extra member add-on is rolling out now to users in the US, Costa Rica, Guatemala, Europe, and the Asia-Pacific region.

Image: Disney

Ever since Netflix made its foray into paid sharing last year, Disney has been hinting at rolling out its own measures. The company started doling out warnings to people “suspected of improper sharing” this summer, but now it seems the password-sharing crackdown has finally begun. This isn’t the only big change Disney Plus is making, either — it’s also going to raise prices across all its plans in October.

Update, September 25th: Added Disney’s announcement.

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