It sure looks like FineWoven is dead

1 month ago

It seems like Apple is already moving on from FineWoven. After introducing the FineWoven brand with a series of very bad cases and accessories last year, it appears Apple opted not to release new cases featuring the material for the iPhone 16 and iPhone 16 Pro. Apple has stopped offering FineWoven cases for the iPhone 15 lineup on its website, too.

Apple launched FineWoven, which had a microtwill material, as a replacement for its leather cases. But the cases quickly accumulated visible wear and tear and picked up bits of lint, which could make them look dirty relatively quickly.

Apple’s FineWoven iPhone 15 Pro case showing visible scuffs in the fabric.

Photo by Allison Johnson / The Verge

While Apple released FineWoven products for iPhone 15, 15 Plus, 15 Pro, 15 Pro Max, Apple Watch, and even AirTags last year, as I write this, the only FineWoven products that I can find on Apple’s online store are the iPhone FineWoven Wallet with MagSafe, which it currently sells in four colors for $59, and a $35 AirTag key ring. So while FineWoven isn’t completely gone, it seems like it might not be around for too much longer.

Apple didn’t immediately reply to a request for comment. At least there are Beats cases now.

Update September 9th: Added that Apple still sells an AirTag key ring.

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